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- Reporting
- Campaigns/Forms
- Programs
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- Partner Integrations
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- Integration: Interact Connect
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Oracle 1z1-477日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Reporting and Analytics | 5% | - Interpret standard reports and dashboards - Analyze campaign performance metrics |
| Responsys Data Model | 20% | - Create and manage contact lists - Build filters, segment groups, and seed groups - Describe Responsys data model structure - Manage supplemental tables and profile extension tables |
| Integration: Interact Connect | 15% | - Data Gateway setup process - Configure Connect data import jobs - Set up Contact Event Data (CED) exports |
| Creating and Managing Content | 15% | - HTML editing and responsive design - Personalization using built-in functions - Dynamic content module configuration - Create and manage documents |
| Campaigns and Forms | 17% | - Design and publish responsive forms - Campaign dashboard settings - Create, test, and manage multi-channel campaigns - Manage categories and link tables |
| Programs | 10% | - Design and build automation programs - Monitor and troubleshoot program flow - Test and publish programs |
| Initial Configuration & Deliverability | 18% | - Conversion tracking implementation - Subscription management configuration - Account setup and activation - Domain branding and delegation |
