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CIMA CIMAPRO15-E03-X1-ENG Exam Syllabus Topics:

CIMA E3 - Strategic Management Question Tutorial Sample Questions:

1. Information Systems (IS) strategy is correctly defined as:

A) Identifying the information needs of the organization and aligning development to them.
B) The roles and structure of information specialists in the organization and their relationship with users.
C) The planning, organizing, investment and control of information applications in the organization.
D) Decisions on the hardware, software and communications solutions used in the organization.

2. ZYX is a global hotel chain, employing over 10,000 staff worldwide. ZYX operates a Code of Conduct for all of its staff, which states "Our staff are the most important assets of our business operations. We expect the highest standards of ethical and professional conduct from all staff, who must display the principles of trust, respect, equality, integrity and fairness at all times." Which THREE of the following actions could ZYX take to positively influence its staff to work to the ethical and professional principles in its Code of Conduct? (Choose three.)

A) Publication on its website of ZYX's Code of Conduct and regular examples of staff displaying the highest standards of professional conduct.
B) Disciplinary actions, such as fines, for staff who do not display high ethical and professional standards.
C) Operate a system of reward incentives for staff who display high ethical and professional standards.
D) Interview process for staff prior to employment, to assess their understanding of ethical and professional behavior.
E) Set performance targets in diversity and equality for its hotel senior managers.
F) Induction and on-going staff training on ZYX's Code of Conduct and ethical and professional principles.

3. DRAG DROP
LMN is a fast food manufacturer that makes 'Ready-meals'.
Place the appropriate stage of the Value Chain against each of the activities below:
Select and Place:

Correct

4. RRR is an insurance company which maintains an extensive database of its customer transactions over the last 10 years. RRR is developing a new product and has carried out a SWOT analysis.
Within which of the following aspects of the SWOT analysis would RRR include its customer database?

A) Opportunity
B) Weakness
C) Strength
D) Threat

5. JJJ is a publically quoted advertising agency. JJJ's competitive advantage is based on the expertise of its staff and its reputation in digital media advertising. JJJ has robust systems to protect its intellectual property. These include patents and copyrights. JJJ has also restricted access for most of its staff to its most sensitive data, such as studies of its customers' profitability.
JJJ's new Managing Director, Z, is concerned that when staff leave JJJ, the company loses whatever tacit knowledge they possess. These losses also impact on JJJ's reported profits. In order to remedy the losses of knowledge and the reduced profits Z wants to introduce a knowledge management strategy.
Which of the following steps support the introduction of a knowledge management strategy? (Choose all that apply.)

A) Z should set a target for reported profit.
B) JJJ should unfreeze current habits and standard operating procedures.
C) Z should gain the support of the Board of Directors.
D) JJJ should convince staff of the benefits of sharing their tacit knowledge.
E) JJJ should integrate knowledge management and management accounting.
F) JJJ needs to acquire and install appropriate hardware and software.

Solutions: